

Becoming Relevant to your Empowered Customer in the Age of Assistance
Google's Strategic Partnerships Manager, Meagan Tanner walks the talk. She's a woman in the forefront of the world of digital transformation, but it wasn't that long ago (in 2011) when she was selling advertising for Yellow Pages in the Cayman Islands and working as a digital sales leader for Canada's Postmedia. Today she was in Vancouver for the Board of Trade's Thrive Series delivering her keynote, "Marketing in the Age of Assistance". So what do we need to know about thi